Legal Notice Requirement (Impressum)
The legal notice requirement (Impressum) obliges website operators with a commercial offering to make certain mandatory details easy to find and permanently available: name, address, a means of contact and, for companies, the commercial register number and VAT ID as well.
In practice
Section 5 ECG requires the details to be permanently, easily and directly accessible. In practice this is handled with a footer link reachable from every subpage; as a rule of thumb, the full details should be reachable in as few clicks as possible – usually one or two. Missing or incomplete legal notice details are among the most common website errors and can be pursued in Austria as an administrative offence as well as under competition law.