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172 results

131. Glossary

     Person (schema.org)

     Person is the schema.org type that describes individuals in a structured way, with details such as name, job title, employer, image and links to social profiles, and it is often combined wit …

     glossar › strukturierte-daten › person
132. Glossary

     Platform Dependence (Platform Risk)

     Platform dependence describes the business risk of holding reach and customer contacts exclusively on someone else's platform. Rule changes, account suspensions, discontinued features or a n …

     glossar › social-media-community › plattformabhaengigkeit-platform-risk
133. Glossary

     Privacy Policy

     A privacy policy is a text required under the GDPR that tells website visitors in plain language which personal data is processed, for what purpose, on what legal basis and for how long.

     glossar › datenschutz-recht › datenschutzerklaerung
134. Glossary

     Product (schema.org)

     The schema.org type Product makes product details such as name, description, image, price, availability and ratings machine-readable for search engines and thereby enables richer presentatio …

     glossar › strukturierte-daten › product
135. Glossary

     Product Data Feed

     A product data feed is the structured file with which online retailers transmit attributes such as title, price, availability, GTIN and image links to Google Merchant Center, price compariso …

     glossar › ecommerce-social-commerce-seo › produktdatenfeed
136. Glossary

     Product Page SEO

     Product page SEO optimises individual product detail pages for search engines and AI search assistants, so that they rank for relevant queries and persuade users to buy. It covers unambiguou …

     glossar › ecommerce-social-commerce-seo › produktseiten-seo
137. Glossary

     Prompt Engineering

     Prompt engineering is the deliberate crafting of inputs (prompts) to an AI system in order to obtain a response that is as precise, as usable and as close to the desired format as possible.

     glossar › kuenstliche-intelligenz › prompt-engineering
138. Glossary

     Proximity as a Ranking Factor

     Proximity is the physical distance between the person searching – or the location named in the query – and a business location, and it is one of Google's three local ranking factors. Google' …

     glossar › local-seo-sichtbarkeit › proximity-ranking
139. Glossary

     RAG (Retrieval-Augmented Generation)

     Retrieval-Augmented Generation (RAG) is a method in which an AI language model retrieves current external sources before composing an answer and builds them into the generated response as a …

     glossar › kuenstliche-intelligenz › rag
140. Glossary

     Rating (schema.org)

     Rating is a schema.org type that describes a single rating or score, for example on a scale of one to five stars, and is usually used inside Review or AggregateRating.

     glossar › strukturierte-daten › rating