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301. Glossary

     Product Reviews in E-Commerce

     Product reviews are written accounts and star ratings submitted by buyers about a product and shown on the product page, in Google Shopping or on marketplaces. They provide trust and decisio …

     glossar › ecommerce-social-commerce-seo › produktbewertungen-ecommerce
302. Glossary

     Product Video SEO

     Product video SEO optimises video content on product pages, YouTube, Instagram Reels or TikTok so that it appears both in video search and in standard search results with a video rich snippe …

     glossar › ecommerce-social-commerce-seo › produktvideo-seo
303. Glossary

     ProfilePage Schema

     ProfilePage is a structured data type supported by Google for the profile pages of people or organisations, such as author, team or community profiles. Its core is the mandatory mainEntity p …

     glossar › strukturierte-daten › profile-page-schema
304. Glossary

     Progressive Web App (PWA)

     A Progressive Web App (PWA) is a website that behaves like a native app – installable on the home screen, able to work offline and able to send push notifications – while still remaining an …

     glossar › web-performance-technik › progressive-web-app
305. Glossary

     Prompt Engineering

     Prompt engineering is the deliberate crafting of inputs (prompts) to an AI system in order to obtain a response that is as precise, as usable and as close to the desired format as possible.

     glossar › kuenstliche-intelligenz › prompt-engineering
306. Glossary

     Proximity as a Ranking Factor

     Proximity is the physical distance between the person searching – or the location named in the query – and a business location, and it is one of Google's three local ranking factors. Google' …

     glossar › local-seo-sichtbarkeit › proximity-ranking
307. Glossary

     RAG (Retrieval-Augmented Generation)

     Retrieval-Augmented Generation (RAG) is a method in which an AI language model retrieves current external sources before composing an answer and builds them into the generated response as a …

     glossar › kuenstliche-intelligenz › rag
308. Glossary

     Rating (schema.org)

     Rating is a schema.org type that describes a single rating or score, for example on a scale of one to five stars, and is usually used inside Review or AggregateRating.

     glossar › strukturierte-daten › rating
309. Glossary

     Reasoning Model (Chain-of-Thought)

     A reasoning model is an AI language model that breaks complex tasks into several intermediate steps before it produces an answer, rather like thinking aloud (chain-of-thought). Instead of re …

     glossar › kuenstliche-intelligenz › reasoning-modell
310. Glossary

     Recipe (schema.org)

     The schema.org type Recipe is used to mark up cooking and baking recipes in structured form, covering elements such as the ingredient list, preparation steps, nutrition information, preparat …

     glossar › strukturierte-daten › recipe