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291. Glossary

     Predictive Analytics (Marketing)

     Predictive analytics in marketing uses statistical models and machine learning to derive probabilities for future behaviour from historical user data, such as the likelihood that an individu …

     glossar › analytics-conversion-optimierung › predictive-analytics-marketing
292. Glossary

     prefers-reduced-motion (CSS Media Query)

     prefers-reduced-motion is a CSS media query that lets websites read the operating system setting for reduced motion and automatically reduce or switch off animations. It mainly helps people …

     glossar › digitale-barrierefreiheit › prefers-reduced-motion
293. Glossary

     Preload & Preconnect (Resource Hints)

     Preload and preconnect are HTML resource hints with which developers tell the browser about important loading steps in advance. `` fetches a specific, known critical resource (a font or hero …

     glossar › web-performance-technik › preload-preconnect
294. Glossary

     Price Comparison Sites

     Price comparison sites such as geizhals.at or idealo.at list the offers of different retailers for identical products side by side and usually sort them by price, availability or delivery co …

     glossar › ecommerce-social-commerce-seo › preisvergleichsportale
295. Glossary

     Print-Ready Files & PDF/X

     Print-ready files are the prepared output of a layout for a printer. PDF/X is a PDF variant laid down in the ISO 15930 series of standards for exchanging print data, in which fonts are embed …

     glossar › grafik-design-marke › druckdaten-pdf-x
296. Glossary

     Privacy Policy

     A privacy policy is a text required under the GDPR that tells website visitors in plain language which personal data is processed, for what purpose, on what legal basis and for how long.

     glossar › datenschutz-recht › datenschutzerklaerung
297. Glossary

     Prize Draws on Social Networks

     A prize draw on social networks is a time-limited campaign in which participants gain a chance to win by performing an action such as leaving a comment or following a profile. In Austria, co …

     glossar › social-media-community › gewinnspiele-soziale-netzwerke
298. Glossary

     Product (schema.org)

     The schema.org type Product makes product details such as name, description, image, price, availability and ratings machine-readable for search engines and thereby enables richer presentatio …

     glossar › strukturierte-daten › product
299. Glossary

     Product Data Feed

     A product data feed is the structured file with which online retailers transmit attributes such as title, price, availability, GTIN and image links to Google Merchant Center, price compariso …

     glossar › ecommerce-social-commerce-seo › produktdatenfeed
300. Glossary

     Product Page SEO

     Product page SEO optimises individual product detail pages for search engines and AI search assistants, so that they rank for relevant queries and persuade users to buy. It covers unambiguou …

     glossar › ecommerce-social-commerce-seo › produktseiten-seo